Marble team brainstorming ideas around a table covered with product samples

Strategy & Insight

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In today’s competitive world, great ideas aren’t enough—you need real insight.

Marble’s Strategy & Insight services help you understand your market, customers and opportunities; so you can make smarter decisions. From deep research to spotting emerging tech, we work with you to uncover new possibilities and co-create transformative products that truly stand out.

Innovation, Planning & Strategy

Thinking business, not just design. Marble brings a human-centred, problem-solving mindset to drive customer-centric future ready strategies, built on sound technical and commercial understanding. As innovators, we thrive on collaboration and co-creation. Unifying cross functional teams to align on adaptable solutions people actually want.
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Technology Scouting

Whether you’re trying to understand the impact of new and emerging technologies on existing products and markets, or trying to negotiate crowded IP landscapes to create freedom to operate (FTO), Marble has the skills and experience to help you navigate this.
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Tech Due Diligence

Our diverse knowledge and broad experience makes Marble the ideal partner when evaluating the maturity, manufacturability and quality of your technology, design or underlying IP. Our manufacturing knowledge allows us to validate the feasibility and scalability, ensuring it can be produced reliably, meets regulatory standards and aligns with the company’s business goals.
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Industrial Strategy

Whether you're launching a limited-run prototype or scaling to a 24/7 high-volume production line; product and process development is a complex, high-stakes, endeavour. It's a multifaceted puzzle—from practical, data-driven decisions about where and how to manufacture, to understanding process capabilities, testing, QS/QC, and capital requirements—alongside nuanced considerations like IP, FTO, team structure, and leadership. Marble offers clear, pragmatic guidance from experienced product and process developers who’ve done it before..

Market Research

From desk-based research, to one-to-one interviews with key opinion leaders, or focus groups with consumers, Marble offers product focused, qualitative Market Research assistance; to really understand the how and why people think, feel, or behave in a given context or situation. This in turn can be used to generate conceptual themes and frameworks, or guide decision making later in the development project.